I am PaoloDesigner & Thinker
I am Paolo
I am a creative passionate Italian designer who has focused his career on the development of creative concepts for premium and fashion brands from print to digital to retail unconventional fields.
I am highly skilled in all aspects of my field, including concept development, final product delivery and finally ensuring successful outcomes.
I have developed these using my previous work experience such as being part of Diesel’s Creative Team in Italy, Head of Graphic Design for LTB in Istanbul, Creative Manager for Kappa in Beijing and Creative Director of Equancy in Shanghai.
I have been mainly working in areas covering: corporate identity system, advertising campaign, content and brand live experience.
In my work I put heavy emphasis on visuals and design concepts and on build and integrate the interaction between product, advertising, packaging, POP materials, including graphic and digital design.
…by the way I still love designing and it makes me happy!